App or website? How to tell which one your business needs
An app is worth building when the same people come back often and need to hear from you fast. Here is how to tell, what the app stores cost, and why the website still comes first.
Journal
Notes from the studio: how we build, what we find when we open up an old site, and the lists we check before anything goes live.
How a Tyler business gets into Google’s map results
What decides the map results when someone in Tyler searches for what you do, what to set up in your Google Business Profile, and how to ask for reviews within the rules.
The local SEO checklist we use for East Texas contractors
The list we work through on every contractor site: the pages, the tags on every page, the structured data, the files, and what the owner does after launch.
What we found on Marquez Concrete’s old site
Four things that were quietly broken on a Noonday concrete company’s old website, why each one mattered, and what the rebuild did about them.
Where AI earns its keep in a small business, and where it doesn’t
AI is good at reading your own information and answering in plain words. It is bad at making things up for you. What we build with it, what we build without it, and what we won’t build.
Why we build on Tyler’s brick streets
Tyler’s brick streets were laid by hand and are still repaired by hand, one brick at a time. What they have to do with how we build a website.
Wix, Squarespace or a site built in code: what a Tyler business needs
When a website builder is the right call, what you give up with one, and what changes when a site is written in code for one business. No sales pitch: sometimes the answer is Wix.
Tell us what you do
A few questions about your business and what you need. We read every one and write back with what we’d build, what it takes, and a written quote.
Start a project
- 1 You answer a few questions, about five minutes.
- 2 We look at your business and anything you already have.
- 3 You get a written plan and a fixed quote.